DJ Primetime is a prominent hit-maker who's exceptional in creating the perfect single for the holidays. Kicking off Valentine's day festivities, Primetime has released his latest creation, "Lovers and Friends." The romantic track sets the perfect mood, providing a soothing vibe that would make listeners want to book their next "baecation" in the tropics with the infectious opening hook by DaiDmb. Artists Heartless Kid & HBK Jachi continue to carry the song with their upbeat flow and clever lyrics, ultimately creating the perfect combination for a classic hit, exclusively handpicked by DJ Primetime.
"One thing I want people to know about my career is that I'm more than just a producer or beatmaker. I'm really in the studio setting the vibes and putting the records together," expressed DJ Primetime. "The message behind the song is that you should be friends and lovers. Even if it doesn't work out, you'll still have a friendship."
Now, Primetime returns with the visual for "Lovers and Friends" which you can check out below.
The visual opens with Primetime playing the classic piano intro to "Lovers and Friends," followed by the remix to the beat going straight into the song. The visual accompanies the lyrics to perfection and sets the vibe the entire way through. Check out the video below.
Expect more from DJ Primetime in this new year. In a recent interview with Remixd Magazine, he hinted about building momentum for his upcoming project, continuing to add fire samples to his catalog. As he enjoys the current feedback from his single "Lovers and Friends," also be on the lookout for an upcoming smoker's anthem from Primetime on 4.20 featuring Lex, 1Takejay, and YNjay.
"I've been trying to drop songs for every occasion and holiday. The motive is to build up my catalog and momentum for my debut project." explained DJ Primetime.
Get familiar with DJ Primetime's new track "Lovers and Friends," featuring Heartless Kid, HBK Jachi, and DaiDmb out now on all platforms!